The horse was chosen as the symbol for Ferrari because it is one of the most powerful and agile animals in the world.
Porsche first used a horse logo on a race car they entered into the 1954 24 Hours of Le Mans but dropped it after just one year.
They revived the horse logo in 2000 when they introduced their new line of luxury sports cars.
There are many different explanations for why Porsche chose the horse as their logo, but most likely it has something to do with the power and speed of their cars.
Why is there a horse on the Porsche logo?
The horse has been on the Porsche logo since the company’s inception in 1931.
It was chosen because, at the time, Germans were very fond of horses–so much so that there were even horse-drawn carriages on the streets of German cities.
Ferdinand Porsche himself was a fan of horsepower; he even raced cars and motorcycles. So it was only natural that he would choose a horse as his logo.
In fact, Porsche originally wanted to name his company “Dr. Ing. h.c. F. Porsche GmbH”, after his father, but officials rejected the application because there was already a company registered with that name.
That’s when Porsche decided to name his company after his beloved racehorse, “Varieté”.
What does the horse mean on a car?
The horse on a car is the symbol of horsepower. It is derived from the power of a horse to move a load.
What animal is on Porsche logo?
The animal on the Porsche logo is a stylized version of the Stuttgart coat of arms, which features a red and white checkered shield with a black horse rampant.
The Porsche crest was first used in 1931 and was based on the coat of arms of Austrian nobleman Anton von Pierer, who married into the Porsche family in 1895.